26 Jan
Winners for Mobile App Booking Lucky Draw! (Dec 2017)
Congratulations to all our lucky winners. Each of them has won a Starbucks card valued at $10 and will be contacted via mobile. The Starbucks card will be sent to their letter box. As for everyone else, continue...
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Congratulations to all our lucky winners. Each of them has won a Starbucks card valued at $10 and will be contacted via mobile. The Starbucks card will be sent to their letter box.

As for everyone else, continue to participate and win more gifts in the upcoming months. All you have to do is download our app, book an Aftersales appointment via the mobile app and stand a chance to win. For more updates and promotions, continue to follow our Facebook pages:

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Ford
Quick Lane


15 Feb
Winners for “Online Service Appointment Booking” Lucky Draw
Congratulations to the below winners! Each of them have won for themselves $50 worth of Service, Parts and Accessories vouchers just by participating in our lucky draw. All you need to do, is to book your...
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Congratulations to the below winners!

Each of them have won for themselves $50 worth of Service, Parts and Accessories vouchers just by participating in our lucky draw. All you need to do, is to book your servicing appointment online and stand a chance to win. We have 10 winners each month (December 2016 to February 2017)!

DECEMBER 2016 WINNERS

  1. Ng Li Pei – Nissan March 1.4 (SKJ4XX9K)
  2. Cheong Wai Loon- Peugeot 308SW (SLD4XX1B)
  3. Leong Jia En Joyce – Ford Focus 1.6 (SKT2XX7E)
  4. Teo Ewin – Peugeot 3008 1.6 (SLC6XX1J)
  5. Fan Fuh Nan – Peugeot 3008 1.6 (SKT7XX0R)
  6. Tan Heng Yam Tony – Ford Focus ST 2.0 (SKG9XX3X)
  7. Kathija Beevi Binte  Mohamed Noor – Peugeot 3008 1.6 (SKU4XX5K)
  8. Loh Bin Han – Peugeot 3008 1.6 (SBH8XX1H)
  9. Lee Wei Leong – Honda Shuttle 1.5 (SLB9XX7Y)

JANUARY 2017 WINNERS

  1. Yung Wai Hung – Peugeot 5008 1.6 (SLE8XX8Y)
  2. Loo Sin Toon – Peugeot 308 1.2 (SKS9XX5R)
  3. Seet Hoe Yeow – Peugeot 3008 1.6 (SLA7XX3J)
  4. Grace Tok Sen Aye – Peugeot 308SW (SKX3XX0X)
  5. Wong Yee Poon – Honda Vezel 1.5 (SKR6XX4H)
  6. Choo Heng Wee – Peugeot 308SW (SKX8XXH)
  7. Wee Bong Kheoh – Honda Vezel 1.5 (SKU7XX1B)
  8. Goh Geok Sing – Ford Focus 1.6 (SKX2XX6U)
  9. Seng Thiam Soon – Peugeot 508 1.2 (SDG4XX8R)
  10. Ng Hwei Chern – Peugeot 3008 1.6 (SKW1X9H)

FEBRUARY 2017 WINNERS

  1. Lim Soh Cheok – Peugeot 308 1.6 (SKA5XX6E)
  2. Foo Check Khong – Ford Focus (SJQ2XX2L)
  3. Wong Fu-Wen Damien – Peugeot 308SW (SLJ9XX0M)
  4. Dewika Darmin – Honda Vezel (SLJ3XX8X)
  5. Lee Hsiao Hui – Peugeot 308 1.2 (SLF6X2R)
  6. Koh Chew Yen – Ford Focus (SJT5XX3S)
  7. Ng Chee Choong Jason – Peugeot 508 1.6 (SKD1XX7J)
  8. Khoo Boo Lak – Peugeot 308SW (SKW3XX1K)
  9. Tan Siew Hoong – Peugeot 208 1.2 (SFF2XX5L)
  10. Ian Loe Wai Yew – Ford Kuga (SKL6XX6C)

 


26 Jul
All-New Ford Mustang Roars into Singapore
Ford Motor Company, and its local distributor Regent Motors, today officially launched the iconic Mustang in Singapore – one of a select number of markets in Asia to receive the new, all-American muscle car. For the...
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Ford Motor Company, and its local distributor Regent Motors, today officially launched the iconic Mustang in Singapore – one of a select number of markets in Asia to receive the new, all-American muscle car.

For the first time in more than 50 years, Singapore fans can now own a piece of Mustang history for themselves, Supported by a state-of-the-art, turbocharged 2.3-litre EcoBoost producing 317PS of power and 432Nm of torque, the iconic pony car delivers heart-pounding performance, and features an array of safe and smart technologies.

The all-new Mustang is priced from SG$253,888, and is available in eight high-performance colours, including Competition Orange, Guard Metallic, Deep Impact Blue Metallic, Magnetic Metallic, Ruby Red Metallic, Black, Ingot Silver Metallic and Oxford White.

“Mustang is truly the heart and soul of Ford, and the all-new Mustang takes its no-compromise, raw power and performance to a whole new level,” said David Westerman, managing director, Asia Pacific Emerging Markets, Ford Motor Company.

The all-new Mustang’s sleek design is a modern and muscular interpretation of the classic. It is more aerodynamic, more fuel efficient, more powerful, and with world-class handling and precise steering control, even more fun-to-drive than previous generations. With eight airbags and driving assist technologies like Electric Power Assisted Steering it’s also smarter than ever before.

“We are thrilled to give our customers in Singapore the opportunity to become part of a global family of Mustang enthusiasts,” said Foo Tee Boon, managing director, Regent Motors.

“Mustang inspires passion like no other car. It resonates with people, even if they’ve never driven one – and I know Singaporeans will jump at the chance to experience the thrill and excitement of this fantastic performance vehicle.”

ALL-NEW SHAPE, YET UNMISTAKABLY MUSTANG

The clean-sheet design for Mustang evokes the essential characteristics of the brand, retaining key design elements – including the long sculpted hood and short rear deck – with contemporary execution. Balancing world-class dynamics to deliver a superior ride quality, drivers can feel both confident and at ease in the Mustang.

Leaving an everlasting impression on drivers and passengers, an aviation-inspired cockpit provides accessible information and controls. The attention to detail in sculpting the Mustang can further be seen in the high degree of craftsmanship found in its interiors. Large, clear instrumentation puts vehicle information right in front of the driver in the roomy cabin, while thoughtful ergonomics and tactile switches and knobs provide precise control.

THE MUSTANG EXPERIENCE

Mustang delivers exactly what a driver expects – a broad, flat torque curve that pours out when one steps on it for easy passing, or hustling down a twisty road. No stranger to raw horse power, this ‘pony car’ – so called because of the category of high-performance, accessible, compact sports cars it started in 1964 – flexes its muscles with the state-of-the-art 2.3-litre EcoBoost engine.

The engine uses direct injection, variable cam timing and turbo charging to deliver fantastic performance and fuel efficiency. A unique intake manifold and turbocharger housing enable it to deliver the performance Mustang drivers expect, with 317PS of power and 432Nm of torque, making it more powerful than the original V8-powered 1964 Mustang.

The power plant is complemented by a smooth, six-speed SelectShift automatic transmission, making the pony car a great all-around performer. SelectShift gives drivers the thrill of using a manual transmission with the ease of an automatic. Simply toggle the race car-inspired paddle shifters on the steering wheel to shift gears up or down, for smooth and effortless gear changes without having to use a clutch.

Active grille shutters help increase fuel-efficiency by further reducing drag at higher speeds when extra cooling capacity is not needed. The shutters can completely close off the grille, sending air over and around the car instead of through the engine compartment.

NEW LEVELS OF TECHNOLOGY AND SAFETY

Equipped with an array of smart and innovative technologies, the Mustang is definitely smarter than your average pony. It features the award-winning Ford SYNC 2 connectivity system that allows drivers to perform various commands hands-free.

The Mustang is also big on safety. The car is equipped with five airbags for driver and passengers, and has an additional two side-curtain airbags among a myriad of standard safety features aimed at protecting both drivers and passengers.

Other key technology and safety features include:
— MyKey – program that promotes good driving habits, such as seat belt use, limiting vehicle’s top speed and decreasing audio volume
— Intelligent Access with Push Button Start
— SOS – Post-Crash Alert System
— Tire Pressure Monitoring System (TPMS)
— AdvanceTrac with Electronic Stability Control (EBC)
— Rear View Camera

Ford Mustang is built at the Flat Rock Assembly Plant in the United States.

Mustang’s arrival to Singapore complements the existing lineup of global Ford vehicles currently available in the country, including the Fiesta, Focus, and Mondeo passenger cars, Kuga SUV and Ranger pickup trucks.

For more information on the Mustang, click here or call Regent Motors at 6376 2233.


2 Jun
Peugeot’s PureTech petrol engine named ‘2016 Engine of the Year’ again
At the 18th International Engine of the Year Awards held in Stuttgart on 1st June 2016, the 1.2‑litre three-cylinder Turbo PureTech petrol engine developed by PSA Groupe was named 'Engine of the Year' in the 1-litre...
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At the 18th International Engine of the Year Awards held in Stuttgart on 1st June 2016, the 1.2‑litre three-cylinder Turbo PureTech petrol engine developed by PSA Groupe was named ‘Engine of the Year’ in the 1-litre to 1.4-litre category by a panel of international journalists. The award received for the second time is just the latest achievement for the engine model, which is manufactured at the Française de Mécanique plant in Douvrin, France.

Expanding the range of new generation PSA Group petrol engines

Due to the popularity of the three-cylinder petrol engine family, PSA Groupe has decided to increase its production capacity to support the energy transition. Nearly 370,000 Turbo PureTech engines have been produced at the Douvrin plant since 2014. An additional production capacity of turbo petrol engines will be manufactured at the Trémery plant in eastern France, lifting potential annual output to 670,000 engines by 2018.

Reducing fuel consumption and CO2 emissions while optimising vehicle performance

With 120 patents to its name, the three-cylinder Turbo PureTech petrol engine cuts fuel consumption and CO2emissions by 18% compared with its four-cylinder petrol predecessor. The engine holds two fuel economy records. It claimed its first in Europe in 2014, with a manual transmission vehicle. Its second came in China this year, when an automatic model travelled 1,878 kilometres on a single tank, achieving a record-breaking 2.93 litres per 100 kilometres. The engine also offers one of the most comfortable driving experiences on the market – even at the lowest speeds – and the best low speed/power compromise: 130 hp with torque of 230 Nm.

The 1.2 PureTech 110 hp and 1.2 PureTech 130 hp engines are fitted on B and C segment vehicles. First launched in March 2014 on the Peugeot 308, the PureTech engine is now fitted on more than 60 different models worldwide, including the New Peugeot 3008 SUV unveiled on 23rd May 2016.

Commenting on the award, Christian Chapelle, Vice-President, Powertrain and Chassis Engineering, PSA Groupe, said: “Receiving this award for the second year in a row is a testament to our technological expertise and efforts to optimise our engines and reduce their environmental footprint while at the same time delivering high-quality performance.”

The 1.2-litre PureTech petrol engine is currently featured in the 208, 2008, 308 and 308 SW in Singapore.


2 Jun
Ford Focus 1.0L EcoBoost Launches In Singapore
Ford and its local partner Regent Motors today officially launched the new Focus. Stylish, packed with an array of smart technologies and powered by Ford’s award-winning 1.0-litre EcoBoost petrol engine, the new Focus offers Singapore customers...
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Ford and its local partner Regent Motors today officially launched the new Focus. Stylish, packed with an array of smart technologies and powered by Ford’s award-winning 1.0-litre EcoBoost petrol engine, the new Focus offers Singapore customers a perfect blend of power and fuel efficiency.

The new Focus 1.0-litre is available in 10 exciting colours: Frozen White, Blazer Blue, Race Red, Absolute Black, Deep Impact Blue, Moondust Silver, Magnetic, Iceberg, Lunar Sky And Caribou.

“With its smart and safe technologies, the new Focus offers an unmatched driving experience, and now with the added fuel efficiency benefits of our award-winning 1.0-litre EcoBoost engine, which delivers an exhilarating fun-to-drive experience,” said David Westerman, managing director, Asia Pacific Emerging Markets, Ford Motor Company.

The new Focus 1.0-litre three-cylinder EcoBoost engine pumps out an impressive 125PS of power and 170 Nm of torque, and was named overall ‘International Engine of the Year’ for an unprecedented three consecutive years. Helping drivers harness this power is a new, lightweight and efficient six-speed SelectShift automatic transmission, for the ultimate sporty drive. This combination delivers a 14 per cent improvement in fuel efficiency compared to the current 1.6-litre Focus.

Equipped with up to six airbags, the new Focus gives drivers extra confidence with the latest safety technologies like Enhanced Transitional Stability, which can predict a skid and step in early to potentially prevent a loss of control. Also offering drivers extra peace-of-mind is Ford’s ultra-bright bi-xenon High Intensity Discharge (HID) headlamps, and front and rear seatbelt reminders.

The new Focus also features Auto Start-Stop technology, which turns the engine off to save fuel when the vehicle is stopped, then restarts the engine in milliseconds when the brake is released.

“The new Focus’ performance, handling, fuel efficiency and smart technologies means it is the perfect match for Singapore – for how we live, how we drive, and what we want from a small car,” said Foo Tee Boon, managing director, Regent Motors.

“The addition of the Focus 1.0L completes our EcoBoost lineup in Singapore – with all Ford passenger cars in our showroom now benefiting from the increased power, increased fuel efficiency, and lower emissions offered by EcoBoost technology.”

CUTTING EDGE TECHNOLOGY

The new Focus features a host of cutting-edge technologies to help drivers stay connected and in control.

Chief among these is SYNC 2, the latest generation of Ford’s in-car connectivity system that boasts an eight-inch colour touchscreen to operate phone, entertainment and climate control using a simple voice command system.

The new Focus even allows owners to encourage safe driving when they are not behind the wheel, with Ford MyKey. Owners can programme a spare key to reduce the maximum speed of the vehicle, give an earlier low-fuel warning, limit the volume of the in-car entertainment or even disable it completely if the seatbelt is not fastened. The technology can provide reassurance to owners when lending their car to less experienced drivers.

EFFICIENT, POWERFUL AND FUN-TO-DRIVE

The new Focus is powered by Ford’s 1.0-litre three-cylinder EcoBoost petrol engine, which was named overall ‘International Engine of the Year’ for an unprecedented three consecutive years from 2012-2014, and best in its category for five consecutive years from 2012-2016. (Click here for more details on our most recent win.)

The engine uses the core EcoBoost technologies of turbocharging, high-pressure direct fuel-injection and Twin-independent Variable Cam Timing to ensure optimum performance.

On the go, the new Focus takes the nameplate’s class-leading driving dynamics and fun-to-drive DNA to a new level with enhanced handling thanks to carefully tuned suspension and shock absorbers that make the vehicle more solid and responsive.

A more refined Electric Power Assisted Steering (EPAS) system further improves the driving experience with more precise steering and lower effort, while reducing unwanted damping and providing excellent feedback to the driver.


1 Jun
Ford’s 1.0L EcoBoost Wins Best Small Engine ‘Oscar’ for 5th Year Running
Ford’s tiny yet powerful 1.0 liter EcoBoost engine has been voted best in class at the International Engine of the Year Awards for the fifth year in a row. Judges praised its combination of drivability, performance,...
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Ford’s tiny yet powerful 1.0 liter EcoBoost engine has been voted best in class at the International Engine of the Year Awards for the fifth year in a row. Judges praised its combination of drivability, performance, economy, refinement and technology that continues to set the standard.

The frugal three-cylinder EcoBoost engine was named “Best Engine Under 1.0-liter” by a panel of 65 automotive journalists from 31 countries, meaning that it has won in its class every year since its launch. This year it finished ahead of 32 competitor engines, 19 more than it competed against in 2012. Significantly, 2015 also saw an increase in competition from global automotive manufacturers of sub-1.0-liter, turbocharged engines with direct fuel injection.

In 2014, the 1.0-liter EcoBoost became the first engine to be named overall International Engine of the Year for a third time in a row. In 2012 it was also named “Best New Engine.”

“The 1.0-liter EcoBoost was a game-changer, and despite others following our lead, it remains the undisputed benchmark in its class five years on,” said Trevor Worthington, vice president, Product Development, Ford Asia Pacific. “It represents how we continue to innovate to bring our customers the mileage they need and the power they want in Asia Pacific with more EcoBoost engines across our growing product lineup.”

Available in 72 countries worldwide, the power-dense 1.0-liter EcoBoost engine has challenged drivers’ perceptions of the capabilities of smaller engines: A road-legal Formula Ford race car fitted with a high-output version of the engine lapped Germany’s famous Nürburgring circuit in 7 minutes 22 seconds, putting it ahead of a host of supercars including the 600+ horsepower Lamborghini Aventador, Ferrari Enzo and Pagani Zonda.

In Asia Pacific, the multiple-award-winning engine is available in several markets in the Fiesta, EcoSport and Focus.

Globally, Ford’s range of powerful yet fuel-efficient EcoBoost engines includes 1.5-liter, 1.6 liter, 2.0-liter and 2.3-liter four-cylinder engines, and 2.7-liter and 3.5-liter V6 engines. The last of these powers the all-new Ford GT supercar, which will return to racing in Le Mans later this month.

In response to growing consumer demand for more fuel-efficient vehicles in Asia Pacific, EcoBoost engines are now available in more than 20 vehicles, a five-fold increase from 2012. Last year, one in four Ford vehicles purchased in Asia Pacific were equipped with EcoBoost engines.

“That it’s won the overall award three times and keeps getting the jurors’ votes now highlights just how special Ford’s 1.0-liter EcoBoost is,” said Dean Slavnich, co-chairman of the 18th International Engine of the Year awards held in Stuttgart, Germany, and editor-in-chief of Engine Technology International magazine. “It’s a fantastic testament to how down-sizing and greater fuel efficiency needn’t mean sacrifice in other areas like power, refinement and drivability, and can even help enhance these elements.”


3 Aug
Peugeot x Art That Moves Event
Perhaps cars and art don’t quite form the obvious pairing but that didn’t stop the folks at Peugeot Singapore from partnering with local Graffiti Fine Artist, Ceno2, for an event that showed their support for the...
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Perhaps cars and art don’t quite form the obvious pairing but that didn’t stop the folks at Peugeot Singapore from partnering with local Graffiti Fine Artist, Ceno2, for an event that showed their support for the local art scene.

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Titled ‘Peugeot x Art That Moves’, the two-day event on 25 and 26 July featured exclusive canvases from Ceno2, all of which were created by taking inspiration from four spiffy Peugeot models – namely the 308, 508, 3008 and 5008. Ceno2’s brand of art is not your typical graffiti work. His is, in fact, a brilliant blend of graffiti and Western fine art.

Peugeot 25 July 108
Besides graffiti art, visitors were also be treated to an interactive workshop by James T, owner of DANCEnMUSIC, a local DJ academy. Guests who have always wondered how DJs mixed music and spun the sickest beats at parties were given an introductory crash course into the art of mixing.

And that was not all. The kids got involved, indulging themselves in a spot of face painting while their parents checked out the various Peugeot cars on display, revelled in their sheer beauty and enjoyed some complimentary snacks and refreshments.

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More than 400 guests showed up at the Peugeot showroom for this creative celebration. All enjoyed themselves thoroughly with an incredible day filled with cars, art, music and food.


27 Jul
Peugeot PureTech 3-cylinder engine voted ‘International Engine of the Year’
On 17th June in Stuttgart, the PureTech 3-cylinder engine was awarded the title of engine of the year in the 1 to 1.4 litre capacity category by the 17th Jury of the International Engine of the...
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On 17th June in Stuttgart, the PureTech 3-cylinder engine was awarded the title of engine of the year in the 1 to 1.4 litre capacity category by the 17th Jury of the International Engine of the Year Awards organised by the British magazine, “Engine Technology International”.

The PureTech engine is enabling PEUGEOT to offer the most efficient petrol vehicles in their category across a number of segments. The PEUGEOT 208 emits from 99g/km of CO2, the 2008 from 102g/km, the 308 from 95g/km and the 3008 from 115g/km.

The accelerated roll-out of the PureTech and Diesel BlueHDi 3-cylinder petrol engines, as well as the new 1.6L THP petrol engines and EAT6 gearboxes, has rapidly and substantially reduced CO2 emissions across the entire range. 24 PEUGEOT models are now the best in their power class for CO2 emissions (7 PureTech, 4 1.6L THP and 13 BlueHDi).

PureTech: A complete, efficient family of Euro 6 petrol engines

Starting with the PEUGEOT 208 back in 2012, in its 1.0L 68 hp and 1.2L 82 hp naturally-aspirated versions, the PureTech 3-cylinder family has expanded since 2014 with the 1.2L 110 hp and 130 hp turbocharged versions equipped with Stop & Start, first featured on the PEUGEOT 308.

These new engines already conform to standard 6.1, which comes into force in Europe in September 2015. They will continue to be rolled out across the PEUGEOT range in 2015, with new applications on the 208, 308, 2008, 3008 and 5008.


6 Apr
All-New 2015 Ford Focus 1.6A Launch Open House
Since its launch in 1998, the Ford Focus has gone on to become the world’s best-selling nameplate, with more than 12 million owners around the globe. Now, Regent Motors is proud to present the all-new 2015...
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Since its launch in 1998, the Ford Focus has gone on to become the world’s best-selling nameplate, with more than 12 million owners around the globe.

Now, Regent Motors is proud to present the all-new 2015 Ford Focus… Proof that it is possible to improve upon perfection. No matter which variant (sedan, hatchback or wagon) tickles your fancy, great looks, intuitive technology and an unbeatable drive come as standard.

Singaporean drivers got to experience the all-new Focus for themselves at the open house that happened on 4 and 5 April at the Ford showroom.
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Besides special deals on the all-new Focus, guests also:

  • Found out more about the Focus around the world – its rally history, awards, accolades and more – in a special showroom showcase.
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  • Enjoyed live car doodling demonstration with renowned doodler Mas Shafreen as he decorated the new Focus with his brand of art.
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  • Partook in drinkable coffee art with delectable caffeine concoctions from coffee specialists KAFVE while they nibbled our array of delicious light snacks and refreshments
    Focus_IMG_3186 Focus_IMG_3179
  • Engaged in some family fun in our kids corner with our Xbox console and colouring activities

15 Jan
The new Peugeot 308 is in town!
THE NEW PEUGEOT 308 A refined design, an innovative cockpit inspired interior and low CO2 emissions for unprecedented sensations PEUGEOT designers and engineers have designed an audacious, intuitive and modern hatchback with a pure and sleek design....
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THE NEW PEUGEOT 308

A refined design, an innovative cockpit inspired interior and low CO2 emissions for unprecedented sensations

PEUGEOT designers and engineers have designed an audacious, intuitive and modern hatchback with a pure and sleek design.

Utilising the accomplished EMP2 (Efficient Modular Platform 2), the new PEUGEOT 308 has compact dimensions (4.25m) and a much reduced weight compared to its predecessor (-140kg). Its driving experience is unprecedented and its power represent a record for 1.2 litre with 129 hp / 96kW.

The choice of a refined interior with innovative instruments and controls, the all new PEUGEOT i-Cockpit provides new driving sensations.

Its high level of quality, the result of a very ambitious specification, aims to place the car among the very best, the embodiment of the marque’s range enhancement.

A market dominated by hatchbacks

The new PEUGEOT 308 is part of the strategic C segment, which represents a third of all sales in Europe. It is a dynamic and very competitive market in which the hatchback remains the most popular body style of the segment (43%), far ahead of the SUV/CUV (Sports Utility Vehicle/Crossover Utility Vehicle) at 26% and the MPVs (Multi-Purpose Vehicles) at 16%.

Customers are mainly couples, not necessarily with children at home. They like hatchbacks and are clearly aware of evolving technology and the environment. They like motoring and are especially looking for high quality products.

To win over new customers, the new PEUGEOT 308 is positioned as a strong and different alternative with a design focused on four key themes: efficiency, design, driving experience and quality.

AN EFFICIENT DESIGN

A lighter and space-efficient hatchback, in step with customer expectations

The efficiency of the new PEUGEOT 308 is inspired on a virtuous process of weight reduction. It offers compact dimensions and much reduced in weight. The space inside the passenger compartment and the particularly large boot are in line with the expectations of its customers.

With a length of 4.25m, the new PEUGEOT 308 is the most compact hatchback in its segment. It is also lower, with a height of 1.47m and wider with a width of 1.80m. The front and rear overhangs have been reduced, due to the new EMP2 platform which makes it possible to place the wheels nearer to the ‘four corners’. These dimensions define a resolutely dynamic posture promising a spacious interior.

The 470-litre boot volume, of which 35-litres are divided storage compartments under the floor mat, is also a record space in the segment. The low loading sill and the wide opening make loading the rectangular and accommodating space easy.

A reduction of 140kg and innovative choices for a virtuous design

With a 140kg reduction in weight the new PEUGEOT 308 is also the lightest vehicle in the segment. To achieve this performance, the designers used as their starting point the new EMP2 platform. It permits a breakthrough reduction in weight of around 70kg, in three key areas:

  • 27kg saved by using innovative steels, composites and aluminium
  • 10kg reduction obtained by means of innovative assembly processes
  • 33kg eliminated due to an optimized design

To achieve the 140kg reduction in weight, a further 70kg was saved in addition to the reduction obtained through use of the platform. The weight of each component has been optimized while leaving its level of performance intact. The front wings and the bonnet are constructed in aluminium. This technological choice is usually reserved for premium vehicles.

The use of high strength steel, innovative materials and the redesigning of components have permitted considerable reductions in weight. As a world first, the tailgate is formed using a composite material called Thermoplastic. This both light and rigid material reduces the weight of the tailgate by 3kg.

State-of-the-art aerodynamic design to enhance economy

The new PEUGEOT 308 benefits from a design with an excellent aerodynamic shape and detailing. With a Cd of 0.28 and a CdA of 0.63m², it is among the best of hatchbacks in the segment. The controlled air inlets and the aero-screens under the body of the EMP2 platform form an integrated flat underside, greatly contributing to this aero performance, despite the challenges for this type of body shape. The aerodynamic properties, like the effect of weight, are key factors for reducing the vehicle’s  environmental  footprint.

Efficient and technological engines for record low CO2 emissions

Latest generation petrol engine equip the new PEUGEOT 308: the accomplished 3-cylinder PureTech petrol turbo engine and new generation 6-speed automatic gearbox. The maximum power is 129bhp for petrol CO2 emissions from 117g/km and fuel economy of up to 5.1 l/100 km.

A PURE AND SLEEK DESIGN

A unique exterior style

“The new PEUGEOT 308 has a highly-refined and technological exterior design which has a fully- justified impression of strength and quality”

Gilles Vidal, Director, PEUGEOT Design

Sleek and dynamic, the new PEUGEOT 308 has well-balanced proportions. Pure lines which follow the engineering structure create a sturdy appearance and a precise balance between elegance, sportiness and high-quality.

At the front, a large centrally-placed grille, surrounded with chrome, emphasizes the upmarket elegance of the new PEUGEOT 308. Full LED headlamps are specified as standard for Allure trim. This is a world first for hatchback. They create a strong light signature. Thin, expressive and sculpted, they have the characteristic feline appearance, focused and technological.

In the lower area, a wide air intake is framed by fog lamps and direction indicators, set into a chromed surround in the shape of a ‘C’ curve, open on each side towards the outside. The whole shape gives fullness to the front face of the vehicle, and produces the effect of dynamism and strength.

The different design of the lower front panel features on the Active trim with LED daytime running lights are equipped with halogen lights to retain their dynamic and stylish expression.

From the bonnet emerge the lines which fashion with precise character of the new PEUGEOT 308. The smooth exterior mirror, in the shape of a pebble, incorporates a LED directional indicator, confirming that purity and quality go hand in hand.

The window profiles over the top side of the body illustrate a spacious passenger compartment. Dressed with full chrome window surrounds, present on the Allure model, place the vehicle at a premium level. The characteristic PEUGEOT triangular rear quarter panel, centred over the wheel, emphasizes the strong character of the new 308.

The rear view has a pyramid silhouette, characterising a vehicle firmly planted on the road. The tailgate, with a curve continuing on from the line which runs around the entire body, brings to mind the elegance of the inspirational SR1 Concept car. A second horizontal line widens the rear attitude at the base and highlights a low loading sill aperture.

The rear lamps reinforce the technological and dynamic image of the vehicle. They take up the curve theme and three PEUGEOT lion claws, outlined by LEDs. Present on all levels of trim, they are a first in the C segment.

A refined and technological interior

“When seated on board the New 308 occupants discover a world of refined lines, completely unprecedented in the world of hatchbacks, with an innovative and intuitive environment, controlled and viewed through the PEUGEOT i-Cockpit ”

Vincent Devos, Manager, New PEUGEOT Product

The new PEUGEOT 308 offers an innovative interior: with the PEUGEOT i-Cockpit. This consists of four integrated  components: a  compact steering wheel  for intense dynamic sensations, a high- positioned ‘head up’ instrument panel to easily read the information without taking the driver’s eyes off the road ahead, an enhancing high centre console and a large 9.7” touch screen for intuitive driving.

The design of the PEUGEOT i-Cockpit is both pure and technological.

The horizontal console and the top of the dashboard position it at a premium level. It offers panoramic reading with fluid, dynamic and structured lines. Fully padded, the dashboard extends to the windscreen in a continuous movement.

The virtual absence of buttons combined with the use of upmarket materials brings a purity not presently available in the market. The large 9.7” touch screen, surrounded by vents finely designed in the shape of a tuning fork, is set in a high quality satin chrome cocoon. The volume button, like a Hi-Fi object, is pure and technological, surrounded by a ring of white light. Satin chrome decorations enhance the controls on the centre console and front doors. From their appearance, all of these upmarket components are designed to integrate perfectly and permit fits of the very highest quality.

The textiles and materials used in the passenger compartment are also of very high quality. The steering wheel is trimmed in full grain leather and incorporates black lacquered and satin chrome inserts. The seats are either comfort (for Active) or Dynamic (for Allure) type.

The instrument panel is located in a high position, over rather than through the compact-sized steering wheel, and is slender and perfectly integrated, extending as far as the touch screen. The cockpit effect is amplified by the orientation of the components towards the driver and by the high centre console, a feature characteristic of the higher segment vehicles.

The instrument panel has been designed as a technological object of great precision. The instrument binacles are stretched over a significant width and the symmetrical rotation of the needles makes it easier to read the information arranged, over the compact steering wheel. This arrangement makes it more possible to focus the driver’s attention on the upper part of the instrument panel, so that they don’t have to deviate from their forward view of the road. The red needles, finely sculpted, are a reference to the world of precision clock-making. On Allure model, they are finished with chrome detailing, like the surround of the speedometer and rev counter. In this case, the dials offer a special graduation and a ‘dark’ panel function which conceals the indicator lamps and digits when stationary.

THE PEUGEOT I-COCKPIT, IMPROVING THE DRIVING EXPERIENCE

A unique and clear driving experience

“After the 3008, 208 and 2008, each one appreciated and well-liked by customers, the PEUGEOT instruments and controls are becoming a real signature of identity and innovation. The PEUGEOT i-Cockpit of the new 308 evolves this further”

Xavier Peugeot, Director, PEUGEOT Product

Designed for a sensuous and intuitive driving experience, the PEUGEOT i-Cockpit offers a new kind of sensation. It makes taking control of the new PEUGEOT 308 simple and clear. With compact dimensions (351mm x 329mm), the steering wheel makes manoeuvring much easier and increases agility for driving sensations. Manoeuvres in town are carried out with great ease due its precise and informative electric power steering.

The large 9.7” touch screen brings together centrally all the controls. It permits selection of the following equipment: air conditioning, driving aids, multimedia, navigation, telephone and vehicle settings. The buttons providing direct access to the functions make operation of the touch screen clear. The information, concentrated on two pages, is easily accessible.

The PEUGEOT i-Cockpit is a strong customer choice which allows the new PEUGEOT 308 to offer a strong product alternative in the C segment.

PEUGEOT’s expertise for benchmark handling

“On the road, the driving pleasure is greatly enhanced by the new EMP2 modular platform. With a considerable reduction in weight, it contributes to the dynamism and manoeuvrability of the new PEUGEOT 308”

Laurent Declerck, Director, New PEUGEOT 308 Project

The driving experience of the new 308 is the result of continuous evolution in chassis development which has been characterised by PEUGEOT with expertise in this area for many years. The new 308 shares this prowess by further enhancing the best combination of ride and handling greatly enabled through the qualities of the new EMP2 platform.

The repositioning of the components and the reduced height of the new PEUGEOT 308 make it possible to lower the centre of gravity by 20mm. The body stability is improved and it also favours the aerodynamic properties. The EMP2 platform brings new suspension (Pseudo McPherson at the front and deformable crossmember at the rear) the weight of which has been reduced. The optimization of the suspension and wheels makes it possible to improve the turning circle radius by 30cm (10.4m between kerbs) for benchmark manoeuvrability. At the rear, the innovative location of the damper, which crosses the arm improves its performance, favouring comfort and handling.

The whole innovative design, reduces weight, reduces overhangs, lowers the centre of gravity, has electric power steering, a compact steering wheel, high-performance tyres and brakes, combined with PEUGEOT’s acknowledged expertise in the area of ride and handling to give the new PEUGEOT 308 benchmark handling. The result is an unprecedented combination of agility, comfort and road holding to a high level.

Technological driving aids for more tranquil driving

For even more comfortable and safe driving, the new PEUGEOT 308 is equipped with driving aids. For the comfort and safety of all, the new PEUGEOT 308 is fitted, as standard or as an option, with a range of equipment: blind spot monitoring, electric handbrake, reversing camera using the large colour screen, keyless access and starting, Park Assist function, etc.

A DESIGN GUIDED BY QUALITY

Ambitious quality

The new PEUGEOT 308 is the embodiment of the range enhancement process started several years ago by the marque. A specification motivated by a high-quality imperative was expressed at all levels: design, choice of materials, assembly of components, soundproofing and durability.

The new PEUGEOT 308 successfully passed numerous tests of quality on use, among which:

2.5 million kilometres driven before the launch, 2,500 hours of tests on the 4-ram vibration and climate test beds, 250,000 cycles of air conditioning tested, 4.3 million presses on the touch screen without failure.

Manufacture in France

The Sochaux factory manufactures the new PEUGEOT 308. The French sites in Trémery and Douvrin supply all the powertrains.

THE NEW PEUGEOT 308 IN DETAIL

Compact dimensions

With a length of 4.25m, the new PEUGEOT 308 is the most compact hatchback in its segment. It is also low, with a height of 1.47m and a width of 1.80m. The front and rear overhangs have been reduced by 863 and 770mm respectively, due to the new EMP2 platform (Efficient Modular Platform 2), which permits placing of the wheels at the ‘four corners’. The wheelbase has been extended to 2.62m and the wider track at 1559mm at the front and 1553mm at the rear. These dimensions define a resolutely dynamic posture promising a spacious interior.

A spacious interior

The width at the elbows is 1440mm in the front and 1412mm in the rear. The vertical interior space reaches 895mm in row the front and 874mm in the rear. The passengers benefit from storage compartments arranged throughout the passenger compartment, with front door trays of 3.7-litres which can accommodate a 1.5-litre bottle of water.

The boot volume of 470-litres of which 35-litres are under the mat is a record in its segment. The low loading sill, situated at 691mm, and the extensive opening width (1068mm) make loading the rectangular and accommodating space easier. The 35-litres of divided storage compartments under the floor contribute to the full use of all of space available. Using all of the interior space of the vehicle in the rear, the maximum loading capacity  reaches  1309-litres.

The reduction in weight contributed by the new EMP2 platform

To lighten the new PEUGEOT 308 by 140kg, the designers used as their start-point the new EMP2 platform (Efficient Modular Platform 2). It permits a breakthrough reduction in weight of around 70kg, broken down as follows:

  • 27kg saved due to the use of innovative steels, composites and aluminium. The very high and ultra-high strength steels form 76% of the platform. The spare wheel floor is made entirely of composite materials and aluminium has been used on numerous components (front beam, rear beam, handbrake lever, etc.)
  • 10kg saving obtained by using innovative assembly processes: 12 metres of laser welding, use of hot stamping and variable thickness lamination, hydroforming of the deformable rear crossmember.
  • 33kg eliminated due to the intelligence of the design. Interface parts between the body and the engine or the suspension and wheels have been optimized and simplified. Modules such as the fuel tank have been lightened (the reduced size is linked with the reduced consumption). Others are available in variants which permit selection of the most appropriate module for the performance to avoid fitting needless excess weight. The power steering electric motors, for example, are available with three different levels of power.

The additional reductions in weight to achieve the 140kg total

To achieve the 140kg reduction in weight a further 70kg has been saved in addition the reduction due to the platform. The weight of each part has been optimised while leaving its level of performance intact. So, the door strengtheners are in high strength steel, saving 15kg. The front and rear seat frames have been redesigned reducing their weight by 14kg.

An innovative and light soundproofing material, preserving the acoustic qualities, has permitted a reduction of 9kg. As a world first, the tailgate is formed using a composite thermoplastic material. This light and rigid material reduces the weight of the tailgate by 3kg. The compactness of the new PEUGEOT 308 provides, for its part, a reduction of 12kg and adds to all the grammes and kilogrammes saved part by part.

Redesigned and lightened suspension and wheels

The driving experience of the new 308 is based on PEUGEOT’s expertise in the area of suspension and wheels and the qualities of the new EMP2 platform. Of the 116 patents filed, many address designs and aspects to the suspension and wheels.

The new platform brings new suspension (Pseudo McPherson at the front and deformable crossmember at the rear) the weight of which has been reduced thanks to the introduction of aluminium (subframe, brake calipers, etc.), Cobrapresse forged aluminium (front suspensions wishbones) or new technologies: hollow anti-roll bar, rear crossmember with thin wall in ultra or very high strength steel. A flow turning process has been used to reduce the weight of the 16” inch wheels by selectively reducing the thickness of the sheet metal on the wheel rims.

Finally, the stability control system changes generation (ESP Bosch v.9) and exploits the full potential of the vehicle’s well dimensioned braking (ventilated discs at the front of up to 304mm x 28mm). Hill Assist is offered with the ESP.

Technological advanced engine with low emissions of CO2

The driving pleasure provided by its high-performance engine combined with new automatic gearbox remains undiminished and faithful to the PEUGEOT spirit.

This efficient engine is combined with Very Low Rolling Resistance tyres to lower CO2 emissions. New technology offered on the new PEUGEOT 308 include the innovative PureTech 1.2 litre 3-cylinder turbo petrol engine with low CO2 and fuel consumption in the segment (117-119g/km and 5.1-5.2 l/100 km) and new generation 6-speed automatic gearboxes.

  • 1.2 litre PureTech 96kW – 129bhp – 6-speed automatic gearbox – Euro 6

The new generation Efficient Automatic Transmission 6-speed (EAT6) gearbox (supplied by Aisin) guarantee a high level of driving pleasure with rapid gear changes and improved economy as a consequence. The difference in terms of emissions of CO2 compared to a manual gearbox is less than 10g/km.

New 3-cylinder turbo engines

The new 308 will be the first car of the PEUGEOT range to benefit from the turbocharged versions of the 3-cylinder petrol engine. The 1.2-litre PureTech, permit dynamic driving, notably due to the high torque produced. This engine anticipates Euro6 and adopts high pressure injection, 200 bars. To optimize the combustion, the fuel is sprayed in very fine droplets by means of the injectors the 6 holes of which are made by Laser Drilling. They are arranged as close as possible to the spark plugs in the centre of the combustion chamber, a performance linked with the extreme compactness of the cylinder head. The high performance achieved by this engine requires adapted thermo-management. So, it uses a controlled  thermostat  for  a  rapid  rise  in  temperature  followed  by  precise  regulation  of  the temperature. The cylinder liners are referred to as hybrid; each is covered with an aluminium coating which, on insertion in the block, is melted slightly. After cooling, the optimum adhesion between the block and the liners permits improved heat transfer.

With a high degree of technicality, the 1.2-litre PureTech has a weight lighter by 12kg compared to a naturally aspirated 4-cylinder engine of equivalent power, even though it has a turbo, a more considerable cooling system and offers dynamic performance linked with torque which is 45% higher. The improvement in economy is between 15 and 20% according to version.

A pure and sleek design for a unique hatchback

The designers have exploited the advantages of the new EMP2 platform which reduces the size of technical components and leaves more room to express style. The optimization of the under-floors, the lowered location of the engine and of the bonnet, the forward position of the wheels, have all made it possible to design a compact and low hatchback with reduced overhangs.

The bonnet is the starting point of numerous horizontal and precise lines which fashion the character of the new PEUGEOT 308. The shoulder line which connects the front and rear lamps, extends the bonnet and body waist line in a fluid and dynamic movement. The join between the bonnet and the windscreen side pillar is provided by a pure and full surface. It symbolises all the care taken by the designers to design parts with simple lines which favour a quality assembly.

The wheel arches, slightly contoured, are chamfered and set off flush wheels which fill the space reserved for them. On the side, the character line which starts from the rear lamp and extends to the front door handles contributes, by means of a light effect on the wing, to giving ‘muscle’ to the rear wheel. The body sill line visually reduces the height of the vehicle while the rear quarter panel, in the form of a triangle, centred on the wheel, emphasizes the strong character of the new PEUGEOT 308.

At the rear, the quarter lines which leave from the rear lamp towards the wheel or the tailgate emphasize the meticulous work of the designers to play with shadows and light and forge the character of the style of the new PEUGEOT 308.

The technology of the Full LED headlamps

The Full LED headlamps of the new PEUGEOT 308 also contribute to comfort and safety. They provide excellent visibility at night. Each headlamp consists of 31 LEDs (10 LEDs for the dipped headlamps, two modules of four micro-LEDs for the main beam headlamps, 13 LEDs for the light signature).

The great uniformity of the flux reduces eye fatigue and the lighting is perceived as being close to daylight. Immediately active, they permit sharp and instantaneous lighting, particularly on entering tunnels. The Full LED headlamps consume 50% less energy of light than the halogen headlamps and contribute to reducing the CO2 emissions.

The PEUGEOT i-Cockpit: a unique and clear driving experience

The new PEUGEOT 308 offers an innovative interior: the PEUGEOT i-Cockpit. It consists of four components: a compact steering wheel for intense dynamic sensations, a head up instrument panel to read the information without taking your eyes off the road, an enhancing high centre console and a large 9.7” touch screen for intuitive driving.

This latter groups together all the controls for simple and intuitive ergonomy. It has made it possible to design a pure dashboard, without the usual control buttons, and positions the new PEUGEOT 308 at a technological tour-de-force and of a top-of-the-range specification level.

The touch screen permits control of the following equipment or functions:

  • Air conditioning (automatic dual-zone)
  • Driving aids (Park Assist and reversing camera)
  • Multimedia (Radio, 6.9 GB Jukebox with navigation option, interactive handbook, USB/Ipod connection, audio streaming, photo viewer, etc.)
  • Navigation (Allure only)
  • Telephone (Bluetooth hands-free, access to the telephone’s contacts and to their profile, management of call waiting, etc.)
  • Configuration (Management of the vehicle settings)

The seven buttons providing direct access to the functions make operation of the touch screen clear. The information is concentrated on two pages, easily accessible.

Technological driving aids for more tranquil driving

For even more comfortable and safe driving, the new PEUGEOT 308 is equipped with driving aids.

Blind Spot Monitoring is available on Allure trim. An LED integrated in the exterior mirrors warns the driver of the presence of a car or motorbike in the blind spot.

For driving comfort and safety, the new PEUGEOT 308 is fitted (as standard on Allure), with a new generation electric handbrake, operated by the motorized brake calipers, together with a reversing camera which uses the large colour screen and keyless entry and starting. Finally, the Park Assist system is also available in with both parallel and perpendicular parking function.

Ambitious quality

The new PEUGEOT 308 is the embodiment of the range enhancement process started several years ago by the Marque. Key points illustrate this desire to achieve quality down to the smallest details.

Click HERE to download Peugeot 308 Brochure and find out more!